First, what Leif List is
Leif List helps people shop in line with their values. Our website and browser extension surface independent sustainability assessments at the moment of purchase — so a shopper can tell a substantiated claim from marketing paint without doing hours of research.
We rate brands on environmental and labor practices using public disclosures, third-party certifications, and registry data we verify against the certifying bodies themselves. We deliberately hedge: a numeric score only appears when it's backed by verified data, and directional tier language is used everywhere else. You can read our full methodology and exactly how scoring works — nothing about the model is hidden from the brands in it.
We serve a growing community of conscious shoppers across the US, with affiliate infrastructure already running with partners like Grey State Apparel and more onboarding.
- Where we show upleiflist.com, a Chrome extension, and an Android app
- What shoppers filter forB Corp, Fair Trade, OEKO-TEX, USDA Organic, Made in USA, female-owned, cruelty-free
- How brands get ratedIndependent assessment cross-checked against certification registries — not self-reported
- How we make moneyAffiliate commissions, disclosed on every page. Ratings are produced independently of them.
The pilot
A curated Shop Local tab, starting with Portland. It surfaces Portland-headquartered brands to Leif shoppers browsing by category, sitting alongside the sustainability filtering they already use.
This is editorial-quality curation, not a flea market. We're starting deliberately small — 20 to 30 founding partners that represent Portland's best work in sustainability, craft, and responsible manufacturing. Being in the tab means we chose you, and we'd rather have a short list people trust than a long one they scroll past.
Launch categories
- Apparel
- Footwear
- Sports & Outdoors
- Home & Kitchen
- Beauty
- Grocery
What your listing looks like
Shoppers land in the Shop Local tab, pick a category, and see partner brands with their rating, verified certifications, and values tags — then click through to your own store to buy.
Your brand here
Likely Great
● Portland, OR
Founding partner
Likely Good
● Portland, OR
Founding partner
Likely Excellent
● Portland, OR
Design preview. Brand names, tiers, and certifications shown are illustrative placeholders — not real partners or real ratings.
Why partner with us
Qualified, values-aligned traffic
Leif shoppers actively filter for B Corp, Fair Trade, OEKO-TEX, Made in USA, female-owned and similar attributes. They are already looking for brands like yours — the work you've done is the reason they clicked.
Editorial placement, not pay-to-play
Founding partners get featured slots in the Portland tab, founder and brand-story content, and inclusion in launch communications. You can't buy a better rating here, and neither can anyone else.
Low lift to participate
If you have an affiliate-network feed (Awin, ShareASale, and the like), a product CSV export, or a public catalog, integration is straightforward. We handle the listing, rating, and surfacing.
You keep the customer
Standard affiliate arrangement through Awin or your existing network. Shoppers click through to your own site to buy — you own the transaction, the customer relationship, and the data.
What we'd need from you
-
A 20-minute intro call
We walk through the pilot, show you the tab, and answer whatever you want to ask. No deck required.
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Product feed access
An affiliate-network feed, a product CSV export, or a public catalog we can read. Whichever you already have — we'll work with it.
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Your sustainability and ethical practices
The certifications you hold — B Corp, OEKO-TEX, Fair Trade, USDA Organic, and so on. These inform your Partner-tier listing's qualitative rating (“Likely Excellent / Great / Good”), which is how partner brands appear on Leif. We verify certifications against the issuing registries, so accurate beats impressive.
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Optional: a few words and a photo
A couple of founder quotes and an image, if you want brand-story content in the launch materials.
Commercial terms
A standard affiliate commission on attributed sales, agreed per brand — typically whatever rate you already run through your existing network.
- No setup fees
- No minimums
- No exclusivity
- Exit the pilot at any time
Placement in the Shop Local tab is editorial. Commission rates do not affect your rating, your tier, or your position in the tab — that separation is the whole reason shoppers trust the list.
Timeline
- June – July 2026 Founding-partner conversations
- August 2026 — now Onboarding, feed integration, and content production. Founding-partner slots are open.
- September 2026 Soft launch of the Shop Local Portland tab
Tell us about your brand
Two minutes now saves us both a discovery call. We'll come back to you with what your listing would look like and what integration would take.
Thanks — that's everything we need to start.
We'll be in touch within a few business days to set up the intro call.
Prefer email? Reach us directly at our partnerships address.
Shop Local Portland is a pilot in progress. Nothing on this page is an offer of placement, and inclusion is decided editorially after the intro call.